ELECTION 2020 Who will be the next President of the USA?

About

[et_pb_section bb_built=”1″ admin_label=”section” fullwidth=”on” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”page-header”][et_pb_fullwidth_code admin_label=”Header”]<div class=”container”><!– [et_pb_line_break_holder] –><h1>Advanced Symbolics Inc.</h1><!– [et_pb_line_break_holder] –><h2>Where artificial intelligence meets market research.</h2><!– [et_pb_line_break_holder] –></div>[/et_pb_fullwidth_code][/et_pb_section]

[et_pb_section bb_built=”1″ admin_label=”Section” fullwidth=”off” specialty=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_code admin_label=”Improving Traditional Market Research”]<div class=”about__improving”><!– [et_pb_line_break_holder] –> <div class=”columns”><!– [et_pb_line_break_holder] –> <div class=”column”><!– [et_pb_line_break_holder] –> <h1>Improving Traditional Market Research</h1><!– [et_pb_line_break_holder] –> <div class=”about__content”><!– [et_pb_line_break_holder] –> <p>The #1 question customers ask us is “How do I know my market research is right?” You know it’s right the same way that we know any scientific research is right: It is repeatable. </p><!– [et_pb_line_break_holder] –> <p>When scientists do drug trials, they test the same drug in multiple markets and they know they have a solid treatment when each population responds well to the drug. If it succeeds in Boston but fails in New York, you don’t have a marketable drug. </p><!– [et_pb_line_break_holder] –> <p>With the advent of social media, researchers are now able to do repetitive market research trials on different platforms and when each platform gives the same result, they can trust that research. </p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”column”><!– [et_pb_line_break_holder] –> <h1>The Hitch?</h1><!– [et_pb_line_break_holder] –> <div class=”about__content”><!– [et_pb_line_break_holder] –> <p>You need the ability to create representative samples in online platforms that match the offline population. </p><!– [et_pb_line_break_holder] –> <p>That is what our patented AI, “Polly” is able to do.</p><!– [et_pb_line_break_holder] –> <img src=”https://advancedsymbolics.com/wp-content/uploads/2019/05/asi-abstract.png” alt=””><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –></div>[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section]

[et_pb_section bb_built=”1″ admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”section-container–alt”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_code admin_label=”Polly’s Advantages”]<div class=”section–advantages”><!– [et_pb_line_break_holder] –> <header class=”section__header”><!– [et_pb_line_break_holder] –> <h1>Polly’s Advantages</h1><!– [et_pb_line_break_holder] –> <h2>Since Polly uses much larger sample sizes than traditional market research, she has a number of advantages:</h2><!– [et_pb_line_break_holder] –> </header><!– [et_pb_line_break_holder] –> <div class=”columns is-multiline is-vcentered”> <!– [et_pb_line_break_holder] –> <div class=”column is-6″><!– [et_pb_line_break_holder] –> <div class=”advantages__box”><!– [et_pb_line_break_holder] –> <div class=”advantages__box__icon”><i class=”far fa-compass”></i></div><!– [et_pb_line_break_holder] –> <div class=”advantages__box__content”><!– [et_pb_line_break_holder] –> <h2>Prediction</h2><!– [et_pb_line_break_holder] –> <p>Polly can see into the future – much more accurate trending and forecasting.</p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”column is-6″><!– [et_pb_line_break_holder] –> <div class=”advantages__box”><!– [et_pb_line_break_holder] –> <div class=”advantages__box__icon”><i class=”far fa-clock”></i></div><!– [et_pb_line_break_holder] –> <div class=”advantages__box__content”><!– [et_pb_line_break_holder] –> <h2>Near real-time measurement</h2><!– [et_pb_line_break_holder] –> <p>Polly is always available and always working. Your market research is up to date every day, not once a year.</p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”column is-6″><!– [et_pb_line_break_holder] –> <div class=”advantages__box”><!– [et_pb_line_break_holder] –> <div class=”advantages__box__icon”><i class=”far fa-thumbs-up”></i></div><!– [et_pb_line_break_holder] –> <div class=”advantages__box__content”><!– [et_pb_line_break_holder] –> <h2>Eliminate Bias</h2><!– [et_pb_line_break_holder] –> <p>Direct questions can contain bias, and people often avoid answering controversial questions, especially when they are asked by a complete stranger. Polly doesn’t ask direct questions, eliminating bias and delivering accurate results and insights.</p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”column is-6″><!– [et_pb_line_break_holder] –> <div class=”advantages__box”><!– [et_pb_line_break_holder] –> <div class=”advantages__box__icon”><i class=”far fa-clipboard”></i></div><!– [et_pb_line_break_holder] –> <div class=”advantages__box__content”><!– [et_pb_line_break_holder] –> <h2>Scenario Testing</h2><!– [et_pb_line_break_holder] –> <p>Because all studies are longitudinal, Polly can accurately determine how people will react to different situations and how their behavior will change.</p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div></div><!– [et_pb_line_break_holder] –>[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”section-container–alt”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_code admin_label=”How we do it”]<div class=”section–advantages”><!– [et_pb_line_break_holder] –> <header class=”section__header”><!– [et_pb_line_break_holder] –> <h1>How We Do It</h1><!– [et_pb_line_break_holder] –> <h2>We strive to be open and transparent about AI and how we use it to improve upon traditional market research. For details about our methodology and patents, check out these technical documents.</h2><!– [et_pb_line_break_holder] –> <ul style=”list-style: none; text-align:center;margin-top: 25px;”><!– [et_pb_line_break_holder] –> <li style=”padding-bottom:10px;”><h4><a target=”_blank” href=”https://advancedsymbolics.com/forecasting-canadian-elections-using-twitter/”>Forecasting Canadian Elections Using Twitter</a></h4></li><!– [et_pb_line_break_holder] –> <li style=”padding-bottom:10px;”><h4><a target=”_blank” href=”https://advancedsymbolics.com/cic-whitepaper/”>Conditional Independent Coupling (CIC)</a></h4></li><!– [et_pb_line_break_holder] –> <li><h4><a target=”_blank” href=”https://advancedsymbolics.com/wp-content/uploads/2019/06/monitoring-tweets-depression-CLPsych-paper.pdf”>Monitoring Tweets for Depression to Detect At-risk Users</a></h4></li><!– [et_pb_line_break_holder] –> </ul><!– [et_pb_line_break_holder] –> </header><!– [et_pb_line_break_holder] –> <!– [et_pb_line_break_holder] –><!– [et_pb_line_break_holder] –> <!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –>[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section]

[et_pb_section bb_built=”1″ admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”section-container–about”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_code admin_label=”Erin Kelly”]<div class=”about__improving”><header class=”section__header”><!– [et_pb_line_break_holder] –> <h1>Who We Are</h1><!– [et_pb_line_break_holder] –></header><!– [et_pb_line_break_holder] –> <div class=”columns”><!– [et_pb_line_break_holder] –> <div class=”column”><img class=”about__img” src=”http://advancedsymbolics.com/wp-content/uploads/2019/12/unnamed-1.png” alt=”Erin Kelly”><!– [et_pb_line_break_holder] –> <h4>Erin Kelly</h4><!– [et_pb_line_break_holder] –> <div class=”about__content”><!– [et_pb_line_break_holder] –> <p>Erin Kelly is President and CEO of Advanced Symbolics Inc. (ASI), a company that uses Artificial Intelligence for human behaviour research.</p><!– [et_pb_line_break_holder] –> <p>ASI is known for its work in HR, consumer research, health care, tourism and government. The company is active in over 15 countries as their AI, “Polly”, speaks every language. Polly is particularly well known for her pioneering work identifying suicide risk in populations. </p><!– [et_pb_line_break_holder] –> <p>ASI gained acclaim after Polly correctly predicted the BREXIT vote, the 2016 American Election and the 2019 Federal Election in Canada. In 2018, Polly was chosen as the official pollster for Canada’s major network covering the election of Doug Ford. Polly was able to correctly predict outcomes for each of 124 electoral districts.</p><!– [et_pb_line_break_holder] –> <p> Erin Kelly is featured regularly in national and international media for the work her company is doing to advance research into human behaviour.</p><!– [et_pb_line_break_holder] –> <p>Erin in a Chartered Professional Accountant (CPA) with over 20 years experience in market research and advertising.</p><!– [et_pb_line_break_holder] –> <p>Advanced Symbolics holds two U.S. patents on population sampling for online media and works with major companies including GM, Mastercard, Fidelity, Greenpeace, The World Wildlife Fund and Health Canada, among many other companies and organisations around the world.</p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> <div class=”column”><img class=”about__img” src=”http://advancedsymbolics.com/wp-content/uploads/2019/12/unnamed.png” alt=”Kenton White”><!– [et_pb_line_break_holder] –> <h4>Kenton White</h4><!– [et_pb_line_break_holder] –> <div class=”about__content”><!– [et_pb_line_break_holder] –> <p>Kenton White has been working in the AI space since 2003, when he was co-founder and Chief Technology Officer for Distil Interactive. Distil Interactive used artificial intelligence to evaluate worker performance in training simulations. In 2009 Canadian Standards Association, North America’s largest corporate training provider, acquired Distil Interactive. Following the acquisition, Dr. White was a Professor of Computer Science, first with Carleton University and then with University of Ottawa. Today, Dr. White is co-founder and Chief Scientist of Advanced Symbolics, an artificial intelligence company, and Adjunct Professor of Computer Science with University of Ottawa. </p><!– [et_pb_line_break_holder] –> <p>Dr. White studied Physics at University of California, Berkeley (go Bears!) and holds a Ph.D. in Physics / Applied Mathematics from The University of Arizona (go Wildcats!). He is a past chair of the Canada’s National Science and Engineering Research Council’s Electrical and Computer Engineering committee and a Special Advisor to the Defence Science Advisory Board. Dr. White has published over 80 peer reviewed journal and conference articles, 5 patents, and has been a featured and keynote speaker at several international AI conferences.</p><!– [et_pb_line_break_holder] –><p>His list of international awards includes:
<ul><li>US Department of Education Fellow</li><li>US Air Force Office of Scientific Research Fellow</li><li>SPIE International Young Investigator Award</li><li>Most promising new company of the year, Canadian New Media Awards</li><li>Best Serious Game, Arcademy Games Award</li><li>I/ITSEC Serious Games Showcase &amp; Challenge Finalist</li><li>Best Product, DevLearn</li><li>IDC Canada’s Top 10 to Watch</li>
</ul></p><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –> </div><!– [et_pb_line_break_holder] –></div>[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section]

[et_pb_section bb_built=”1″ admin_label=”Section” custom_padding=”54px|0px|54px|0px” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”section-container–alt services__faq”][et_pb_row admin_label=”row” parallax_method_1=”off”][et_pb_column type=”4_4″][et_pb_text admin_label=”Frequently Asked Questions” background_layout=”light” text_orientation=”center” module_id=”faq” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

Frequently Asked Questions

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” parallax_method_1=”off”][et_pb_column type=”4_4″][et_pb_accordion admin_label=”FAQs” open_toggle_background_color=”#ffffff” closed_toggle_background_color=”#ffffff” closed_toggle_text_color=”#707070″ icon_color=”#4690cd” toggle_font_size=”20″]

[et_pb_accordion_item title=”Are you complying with privacy regulations?” open=”on”]

Yes. We access publicly available information shared on social platforms by consenting individuals. We do not access private communications.

[/et_pb_accordion_item][et_pb_accordion_item title=”Isn’t online research biased?” open=”off”]
We measure natural engagement on different subjects shared by online users. We do not ask questions, we measure authentic engagement in the subjects at study.
The samples of our study are representative of the entire population, allowing us to learn about how the general society feels about the same subject.

[/et_pb_accordion_item][et_pb_accordion_item title=”Is this the same as putting out a web survey?” open=”off”]
No. We measure natural engagement with subjects. Unlike web surveys, we do not ask questions. Instead, we study how people feel about subjects without having to ask them directly. This measures real engagement and eliminates opt-in bias.

[/et_pb_accordion_item][et_pb_accordion_item title=”But not everyone is online.” open=”off”]
True, but there are enough people online to generate representative samples. As technology evolves, fewer people are using landlines or are willing to respond to pollsters on their mobile phones. Online platforms attract different age groups and interests, offering a wide range of users who are actively engaging with a large variety of topics.

[/et_pb_accordion_item][et_pb_accordion_item title=”Is this the same as Social Media Listening?” open=”off”]
Social media listening is a customer intelligence tool that informs on subjects being discussed. The results don’t allow us to draw conclusions on a larger population because the gathered information does not come from a representative sample, and therefore cannot lead to scientifically accepted generalization.
We study topics based on information gathered from large samples from targeted demographics. From this we can draw scientifically approved conclusions on the larger population.

[/et_pb_accordion_item]

[/et_pb_accordion][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ admin_label=”Section” background_color=”#efefef” custom_padding=”25px|0px|25px|0px” disabled_on=”on|on|” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” module_class=”main-colophon” global_module=”406″][et_pb_row admin_label=”Row” global_parent=”406″ use_custom_width=”on” custom_width_px=”1400px” use_custom_gutter=”on” gutter_width=”1″ parallax_method_1=”off” parallax_method_2=”off” parallax_method_3=”off” parallax_method_4=”off”][et_pb_column type=”1_4″][et_pb_text admin_label=”Logo” global_parent=”406″ text_font=”Merriweather||||” text_font_size=”13″ text_line_height=”1em” custom_margin=”|||50px” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″][et_pb_text admin_label=”Page Links” global_parent=”406″ header_font=”|||on|” text_font=”Merriweather||||” text_font_size=”13″ text_line_height=”1em” custom_margin=”|||50px” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” saved_tabs=”all”]

HOME

ABOUT

SERVICES

NEWS

CONTACT

[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″][et_pb_text admin_label=”Contact Info” global_parent=”406″ text_font=”Merriweather||||” text_font_size=”13″ text_line_height=”1em” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

109 York Street, Suite 2

Ottawa, ON

Canada

K1N 5T4

<spaninfo@142.93.145.113</span

(613) 620-3386

[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″][et_pb_text admin_label=”Business Hours” global_parent=”406″ text_font=”Merriweather||||” text_font_size=”13″ text_text_color=”#05405a” text_line_height=”1em” custom_margin=”|||50px”]

Business Hours

Monday-Friday

9am-5pm EST

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]